Author: Gaurav Tiwary

  • Gaurav Tiwari is the CEO and Co-Founder of Paytunes, a pioneer in India’s digital audio advertising ecosystem. Since 2015, he has led PayTunes in aggregating and monetizing audio inventory across more than 850 music, International radio, Metro train audio ads, Payment Soundbox advertising, and podcast platforms, helping brands connect with millions of engaged listeners through precise, data-driven targeting.

    As one of the early advocates of audio ad innovation in India, Gaurav has positioned Paytunes as the country’s leading audio ad aggregator. Under his leadership, the company has partnered with major streaming platforms and podcast publishers, consistently delivering outstanding results for both advertisers and content creators.

    Before founding Paytunes, Gaurav held senior roles at Wipro Technologies, Effem India Pvt. Ltd., and Pidilite Industries, where he led business development and digital transformation initiatives.

    He holds a Post Graduate Diploma in Management (Marketing) from SCMHRD. Beyond his executive career, Gaurav is also an active angel investor and startup mentor, advising early-stage founders across Industries.

    Based in Delhi, he is passionate about shaping the future of audio as a powerful and immersive medium for brands across the world.